AMA Red Bull Supermoto on OLN - Feature Review - Dirt Rider Magazine

From a press release issued by AMA Pro Racing:AMA RED BULL SUPERMOTO CHAMPIONSHIP TO BE FEATURED IN INNOVATIVE TELEVISION SERIESPICKERINGTON, Ohio -- AMA Pro Racing has partnered with Outdoor Life Network (OLN) and Echo Entertainment to televise the AMA Red Bull Supermoto Championship in an innovative, non-traditional way. Instead of broadcasting each race in the typical motorsports fashion where racing is presented in an editorial, linear format, the groundbreaking championship will be presented as a series focusing on the personalities and lifestyles of the sport as well as the actual racing.The first show will air on Oct. 16, 2003 and run for five consecutive weeks. Plus, there will be special live coverage of the championship finale from Las Vegas on Nov. 21, 2003."It is our intention to completely break the mold in terms of conventional motorcycle racing television," said AMA Pro Racing Vice President, Director of Communications, Kerry Graeber. "Our show will present AMA Supermoto in a highly engaging, interesting way by telling the story on the track as well as off. This will not only appeal to existing racing enthusiasts but also the casual fan who may not spend a great deal of time watching motorcycle racing on TV. Many of the top names in motorcycle racing will be competing in this series and we will place a great deal of emphasis on showcasing their individuality."Producer Hugh Arian of Echo Entertainment shares that sentiment. "Our company has tremendous experience bringing action sports and their personalities to life and we jumped at the chance to work with AMA Pro Racing and OLN in producing this series," said Arian. "Whether it's surfing, mountain biking or snowboarding, we've produced award winning programs for virtually all of the major networks and we're excited about highlighting the stars of the championship. Guys like Mike Metzger, Jeremy McGrath and Kevin Schwantz are not just great racers but they're interesting people, too, and we plan on telling that story."OLN's Brian J. Williams will be the coordinating producer of the series. His experience as a producer/director is deep and includes both mainstream sports as well sports in the action/adventure category. Williams said OLN is committed to the motorcycle category."We're placing a great deal of emphasis on expanding our coverage of motorcycle racing and the AMA Red Bull Supermoto Championship will be the cornerstone of our commitment. OLN's unique line-up of action adventure programming is the perfect home for this new championship."The AMA Red Bull Supermoto Championship will begin July 11-13 at the Dunlop Supermoto Classic at Mazda Raceway Laguna Seca. The six-event series will wrap up in Las Vegas at the Red Bull Supermoto A-Go-Go! in November. Combining both on- and off-road racing disciplines, the series is attracting personalities from all major motorcycle racing series. Fans will have the opportunity to cheer their favorite motocrossers, road racers and dirt trackers battling in head-to-head competition for the ultimate in motorcycle racing supremacy.AMA Pro Racing Associate Director of Commercial Development, Chris Bradley said interest in the series has exceeded their wildest expectations. "We knew there was demand for this form of racing and that's why we committed to launching the series," said Bradley. "However, involvement from top level riders is greater than even we expected. When you have a rider of the magnitude of a Jeremy McGrath decide to contest your series less than a year after announcing his retirement from active racing you have to feel pretty good about what you're doing."More, from another press release issued by AMA Pro Racing:HONDA TO SPONSOR JUNIOR SUPERMOTO CLASS IN AMA RED BULL SUPERMOTO CHAMPIONSHIPHonda Red Riders Jr. Supermoto Challenge presented by the HRCAPICKERINGTON, Ohio (July 2, 2003) - American Honda Motor Company has signed an agreement to sponsor a junior supermoto class in support of the AMA Red Bull Supermoto Championship. The Honda Red Riders Jr. Supermoto Challenge presented by the HRCA will feature riders between the ages of 12 and 15 competing on identically-prepped 2003 Honda CRF150F motorcycles.Bill Savino, assistant manager, HRCA says this is another example of Honda's leadership role in motorcycle racing. "Through a regional selection process involving HRCA (Honda Rider's Club of America) and Danny Walker (American Supercamp), youngsters will have the opportunity to earn a ride at a round of the AMA Red Bull Supermoto Championship," said Savino. "From there, top finishers from each of the series' six rounds will be invited to the final event to compete in the championship finale."Additionally, AMA Pro Racing will award a U.S. Savings Bond to the top three finishers in the Jr. Supermoto Challenge providing they hold a "B" average in school."Encouraging young racers to succeed in school while they pursue success on the racetrack is something everyone can support," said Kerry Graeber, Vice President, Director of Communications at AMA Pro Racing. "We're proud to provide this opportunity to youngsters participating in this series."Savino went on to say that competitors in the Honda Red Riders Jr. Supermoto Challenge presented by the HRCA will receive the full "factory rider" treatment on race day. "In addition to racing a professionally-prepared CRF150F, each rider will be provided the use of a complete set of Alpinestars gear and will be pitted out of a Honda support rig," said Savino. "All the rider has to do on race day is show up with their helmet and ride. Honda will take care of everything else."The AMA Red Bull Supermoto Championship kicks off at Mazda Raceway Laguna Seca as part of the AMA Chevy Trucks U.S. Superbike Championship presented by Parts Unlimited on July 11. The six-race series will conclude in Las Vegas on Nov. 21, 2003. The championship finale will be held in conjunction with the annual AMA Pro Racing Awards Banquet. For more information about the AMA Red Bull Supermoto Championship, visit, from a press release issued by American Honda:American Honda Announces "Honda Red Riders Jr. Super Moto Challenge"Torrance, CA - American Honda Motor Co., Inc. announced today a new support class to be run in conjunction with the AMA Red Bull Super Moto Championship.The Honda Riders Club of America will present the "Honda Red Riders Jr. Super Moto Challenge." The series will consist of six events coinciding with select AMA Red Bull Super Moto Championship races. Each event in the series will have a riders meeting, one practice session, a heat race and a main event. The top three finishers in the first five rounds will compete at the grand finale in Las Vegas, Nevada.Participants will compete on identically prepared 2003 CRF150F's provided by American Honda. Additional series sponsors include Alpinestars, who will provide custom made leathers for competitors to use at each round, Dunlop, who will provide tires, White Brothers (exhaust components), and Renthal (handlebars)."We are thrilled to be a part of Super Moto," said Ray Blank, Vice President of the Motorcycle Division at American Honda. "This is a great way to get youth involved in the sport in a professional, controlled atmosphere. I can't think of a better-qualified group than Danny Walker and his American Supercamp staff to help these young racers get acquainted with the CRF150F and Super Moto racing."To be eligible, riders must be 12 to 15 years old, be a current AMA member and have a grade average of B or better in school. Each potential rider must submit a resume, a current report card and a letter explaining why they should be accepted, what their racing goals are and how they plan to achieve them.The program will be administered by American Supercamp and applications can be submitted via the web at; by fax at (970) 674-9433, Attn: Honda Jr. Super Moto Challenge; or by mail to:American Supercamp Attn: Honda Jr. Super Moto Challenge 553 Lakewood Ct. Windsor, CO 80550Only 14 riders per event will be accepted so get your applications in early!