Maddison Grabs Memorable Victory at Red Bull X-Fighters in Calgary

"Twitch" Returns to Competition

It was an all-around solid performance that gave Thor/Parts Unlimited's Robbie Maddison the victory at Round 2 of 5 of the Red Bull X-Fighters World Tour at Stampede Park in Calgary, marking what he calls the biggest win of his career.

"This is for sure the biggest win of my career because it was on an international playfield," said Maddison on the victory. "I've won events before but not of this magnitude. This has always been a goal of mine and it ranks up there with my world records."

Maddison, who is known for his world-record feats, entertained 21,000 Canadian fans en route to the first Red Bull X-Fighters win of his career.

"The event was sick," he added. "The place was sold out, we had the best riders in the world, every rider was on point, and I can honestly say this was the best event I have ever been a part of."

At 28 years of age, Maddison has managed to slow down his hectic schedule and focus on his training. The Australian phenom attributes his shift in lifestyle to the help of loyal sponsors like Thor and Parts Unlimited.

"Thor and Parts Unlimited are like a big family to me, and they have provided me with what I need to take my game to the next level. With the support of my sponsors, I can really focus on some of the goals that I want to achieve, which makes it easier for me to attain those goals. Thor provided me with premium products that make me feel good on the bike as well as safe."

Thor/Parts Unlimited's other FMX rider Jeremy Stenberg returned to the Red Bull X-Fighters World Tour after missing the 2008 tour because of a thumb injury. It was an impressive 2009 debut performance by the man they call 'Twitch' as he finished fourth overall. Not bad for a guy that just started riding his FMX bike two months ago.

"He was definitely a threat to me coming into the event," said Maddison. "I thought he was going to be the guy to beat, but the head-to-head scoring format that is used at this event kept him off the podium."

Japan's Eigo Sato finished runner-up and Matt Rebeaud finished third overall.

The Red Bull X-Fighters World Tour heads to the Stockyard in Fort Worth, Texas June 27 for Round 3 of 5 of the series.

About Parts Unlimited
Parts Unlimited is the world's largest distributor of aftermarket accessories in the powersports industry and is owned by LeMans Corporation headquartered in Janesville, Wisconsin. Parts Unlimited sells to over 12,000 dealerships world wide and continues to expand its market penetration with its sister companies, Parts Canada, Parts Europe and Drag Specialties.

Parts Unlimited continues to promote racing through its campaign WE SUPPORT THE SPORT®, helping to drive consumers to dealerships, while entertaining its dealers through hospitalities at the events it sponsors.

About Thor Motocross
Thor is one of the originators of motocross apparel. When Torsten Hallman made his first U.S trip to race and promote motocross in 1966, he inadvertently started to develop Thor riding gear. Thor is a hardcore, grass roots company that understands what it takes to reach the top and more importantly, how to stay there. It is one of a few companies with over 40 years experience in the motocross marketplace.

Thor, a house brand company for Parts Unlimited, combines design and marketing with superior distribution to reach it's thousands of dealers and consumers priding ourselves on key selling features like quality, strength and performance. Thor is more than a brand. It is a lifestyle.

Courtesy Jörg Mitter/Red Bull Photofiles
Courtesy Andreas Schaad/Red Bull Photofiles
Courtesy Christian Pondella/Red Bull Photofiles